Rightlander rolls out Compliance Live in UK and Germany
Published 21st May 2020
Compliance Live helps operators identify where their brand is being positioned for a pre-defined set of sites during live football matches.
Operators can use Compliance Live to monitor campaigns and brand mentions during the matches, allowing them to assess what media partners are doing for the brand.
The new product offers real time brand monitoring as well as pre-defined scans to help operators ensure partners are operating in line with regulations.
“The Bundesliga is the first major league to resume and we are excited to be working for clients, scanning streaming sites to make sure there are no copyright infringements,” Rightlander founder Ian Sims said.
“We expect our activity to ramp up considerably as top flight football resumes across the globe following the recent hiatus and we look forward to working with our partners to ensure a safe and compliant experience for all affiliate traffic.”