Marathonbet pens new global affiliate marketing agreement

Marathonbet pens new global affiliate marketing agreement

Online gambling operator Marathonbet has announced details of a new deal to enhance its affiliate marketing strategy and daily program management.

Published 28th June 2019

Under the arrangement, AffiliateINSIDER will serve as the affiliate management agency for Marathonbet.

The management service will combine strategy and program management with bespoke marketing services, with the aim of bolstering affiliate recruitment, program promotion and widening the brand reach to affiliates globally.

Sam Behar, head of global marketing at Marathonbet, said: “We are really excited about the partnership […] we can’t wait to get started.

“Marathonbet is one of the best-priced bookmakers and our combination of exciting affiliate offers alongside our global partnerships – including the likes of Manchester City and Sevilla FC – make this a brilliant time to join the Marathonbet affiliate program through Income Access.”

Lee-Ann Johnstone, founder and chief executive of AffiliateINSIDER, added: “We are delighted to be working with the marketing team at Marathonbet to help expand their affiliate program reach and build new relationships within the affiliate community.

“We are looking forward to helping the team develop best practice, create a winning strategy that enables the growth and expansion of their existing affiliate program offering.”