GiG adds responsible gambling features to data platform
Published 23rd April 2021
The responsible gambling features will be enabled as default as part of the GiG Data real-time data platform, allowing partners to intervene with at-risk players via actions such as direct messages in real-time.
Operators will also benefit from early detection and end-to-end lifetime monitoring capabilities for players that are likely to be vulnerable, while actions can be tailored to each partner’s needs.
“As a continued effort to build technology that supports today’s igaming demands, we are excited to launch our proactive capabilities for player safety as part of our data platform,” GiG data director Stephen Borg said. “This initiative will support a healthier gambling environment for our partners and their players.”
Meanwhile, GiG has agreed a deal to launch a new online casino with the same ownership as an existing partner.