GentingBet lands partnership with Oddschecker

GentingBet lands partnership with Oddschecker

Online gambling operator GentingBet has announced a new brand partnership with the comparison website Oddschecker.

Published 6th March 2020

Under the deal, GentingBet will be listed on the Oddschecker grid alongside the likes of William Hill, Bet365 and SkyBet.

The partnership will also include including grid integration, a co-branded user journey and a regular GentingBet sponsorship executions across Oddschecker pages.

Oddschecker will also offer GentingBet increased capability to impact all player life cycles, ranging from initial customer acquisition, ongoing retention and driving increase brand awareness of GentingBet in both new and existing markets.

“This new partnership is an integral part of our 2020 marketing strategy and is designed to support the incredible organic growth we have seen in our customer base in recent months,” GentingBet’s head of sportsbook Billy Cook said.

“Working with Oddschecker enables us to place our brand exactly where it belongs – side-by-side with some of the world’s leading betting brands.

“This partnership enables our brand to be seen by thousands of highly target users on a daily basis.”