EU consumer agencies lash out at Google

EU consumer agencies lash out at Google

Consumer agencies in seven European Union countries have asked the continent’s privacy regulators to take action against Google over their claims that the search engine uses “deceptive” ways to track users’ locations.

Published 30th November 2018

The agencies – from countries that include Czech Republic, Greece, Norway, Slovenia and Sweden – allege that Google has breached the EU’s new GDPR regulations.

They have claimed that location data tracked by Google could reveal personal information about an individual, including their political activities, religious beliefs, health and sexual orientation.

“Google’s data hunger is notorious but the scale with which it deceives its users to track and monetise their every move is breathtaking,” said Monique Goyens, director general of EU consumer organisation, the BEUC.

“Google is not respecting fundamental GDPR principles, such as the obligation to use data in a lawful, fair and transparent manner.

“The situation is more than alarming. Smartphones are being used for spying on our every move.”

GDPR – the general data protection regulation – came into force across the EU on May 25.

Google is already facing a lawsuit in the US for tracking the locations of users using their internet products and services.

In September, Google said that it was exploring ways to improve the “bad user experience” when European Union users hit blocked pages from US news websites following the introduction of GDPR.

It has been estimated that as many one in three US news websites have cut access to EU citizens as they do not want to comply with GDPR.