Better Collective Q3 revenue up as non-affiliate income offsets low margins
Published 11th November 2020
Revenue share affiliation was the largest source of Better Collective’s revenue, bringing in €11.8m, down 0.2% year-on-year.
The business said it saw record wagering activity on its revenue share accounts, but as most of this betting was low-margin, the amount distributed to Better Collective slightly declined, and added that it would have made an additional €2m had margins been at average levels.
“After a couple of months significantly impacted by cancellations and postponements, we are excited to see activity back at “pre-Covid levels, even though almost half of Q3 was less active because of changes to sports calendars implying a later start of the major leagues than usual,” Better Collective chief executive Jesper Søgaard said.
Cost-per-acquisition affiliation brought in a further €2.5m, up 0.5%.
However, while these remained the two largest sources of revenue, their share of the group’s overall revenue declined non-affiliate sources became more prominent.