Better Collective hands top events role to ODonnell
Published 2nd July 2019
ODonnell will assume responsibility for Better Collective’s event participation as well as building a long-term strategy for the company’s event planning.
She will be based at the Better Collective headquarters in Copenhagen, Denmark.
“Better Collective is a fast-growing company that dares to challenge the status-quo and that never compromise on quality,” ODonnell said.
“I look forward to bringing my knowledge within event planning and execution to the company, and to be a core part of the very interesting event projects that Better Collective aims to bring to life.”
Jesper Søgaard, chief executive of Better Collective, added: “For the last many years, Shona has been a core part in developing some of the strongest events within the industry.
“We look forward to bringing these skills in-house to upgrade Better Collective’s presence at events, as well as building an event strategy for our company that will strengthen our position in the industry even further.”