Betsson launches SuperCasino in Estonia with TG Lab
Published 10th August 2020
SuperCasino.ee, the second Betsson Pay N Play brand to launch with TG Lab, will offer consumers in Estonia access to a wide range of online slot and table games.
The new platform will also feature live dealer casino games, as well as an online sportsbook.
Betsson’s commercial director for Central and Eastern Europe, Kaido Ulejev, said launching a new brand in Estonia alongside the established Betsafe platform was the next logical development for the operator.
“Even in a relatively small market such as Estonia, our consumers form part of different segments,” Ulejev said. “These segments are unique, and we needed to launch a new brand in order to address a particular group.
“The idea behind SuperCasino is to provide simple, accessible entertainment in the best way possible and TG Lab helped us to combine the modern Pay N Play solution approach with a localised product.”