4StarsGames links up with Income Access

4StarsGames links up with Income Access

Online casino brand 4StarsGames has launched an affiliate programme in partnership with Income Access.

Published 10th January 2019

Under the partnership, Income Access, Paysafe Group’s marketing technology and services provider, will manage the programme through its in-house team, which will use the company’s affiliate software platform to optimise growth.

4StarsGames, which is licensed by the Malta Gaming Authority and also has a Greek-facing offering at 4StarsGames.gr, offers slots, table games and a live casino.

Slots and table games are provided by sister company Bomba Games, while other providers include NETENT for slots, table games and live casino, as well as Evolution Gaming for live casino.

4StarsGames also plans to launch a sportsbook early this year.

Affiliates joining the 4StarsGames programme will have a tiered revenue share commission structure, which ranges from 25% to 50%, depending on net gaming revenue.

4StarsGames will also provide a range of marketing materials and on-demand creative materials to help affiliates drive conversions.

The operator’s chief executive, Christos Michael, said: “4StarsGames is glad to be working with the Income Access affiliate team to take advantage of their broad experience and industry knowledge.

“With their help, I believe that 4StarsGames will achieve its strategic goals regarding player acquisition and the provision of fascinating experiences, whilst capitalising on new market developments. These efforts will serve to reinforce our relationships with both existing and future partners.

“We are also excited to include several promotions, such as the ‘Beam Me Back’ bonus, offering players up to 10% cash back. There is also ‘Stellar Stream’, our exclusive frequent player bonus, which gives players the ability to collect stars and win up to €250 per month.”

Income Access general manager Tara Wilson added: “We look forward to supporting 4StarsGames’ continued growth, as the affiliate channel will prove a valuable addition to their digital marketing strategy. Our team leverages its long-standing expertise and strategic insights to help diversify player bases and grow the affiliate programmes of the brands we manage.”