London
TBC
ExCeL, London
Everything you need from a gambling conference. Large venue, everything easy to find and some very interesting conversations to be had.
Marit von Stedingk, Banoop

Paul Reilly

Paul Reilly

Founder & CEO

Paul Reilly is the founder of Media Skunk Works, a Karma Neutral Innovation Laboratory based at the University of York.

Paul Reilly

's social channels

Paul Reilly is the founder of Media Skunk Works, a Karma Neutral Innovation Laboratory based at the University of York. Paul specializes in large-scale, business critical link building for the iGaming industry and uses big data to provide near infinite scalability to link building, content marketing and outreach, as well as to algorithmically identify and avoid the many traps set by Google, they’re most recent innovations include predictive modelling of anticipated future algorithm updates using machine learning technology as well as optimising outreach performance by predicting the and prioritising email responses from webmaster’s mail-out which are more likely to yield a placement conversion. The surprising innovation from Media Skunk Works came in the form of a multi-award nominated Electronic Dance Music Festival which form the offline real-world relationship forming component of their big data driven VIP affiliate acquisition.

Upcoming talks

SEO using deep learning

Innovative SEO strategies (conference room 1)

Advanced SEO panel

Articles written by this author

The Real SEO Super Affiliates

The Real SEO Super Affili...

Evaluating ‘super affiliates’ has been seen as an almost impossible task....

Article by Paul Reilly

RankBrain: The Link-Building Killer

RankBrain: The Link-Build...

Google’s intent of investing huge sums in Al was revealed in October with...

Article by Paul Reilly

SEO lessons and a little...

iGaming SEO specialist Paul Reilly of Media Skunk Works highlights several...

Article by Paul Reilly