Amsterdam
17th - 20th July 2018
Amsterdam RAI
The conferences are probably one of the best places to find new affiliates and to strengthen business relationships with existing affiliates.
Nir Franbuch, Oh Media Ltd

Matthew Balch

Matthew Balch

Director
Sound Bet Media

Having cut his teeth in the industry on iGaming Business magazine between 2003-4, Matthew then spent a number of years at Dennis Publishing where he launched and managed a range of gambling related magazines – including the pioneering B2C brands InsideEdge and PokerPlayer.  In 2012, he moved into the mobile marketing industry and has since worked for a range of T1 media owners and agencies where he has again focussed on the gaming sector. 

In 2016, Matthew launched his own consultancy Sound Bet Media to help and support app developers drive acquisition across mobile via paid media, app store optimisation and CRM. With clients ranging across the gaming, lifestyle and financial services sectors, Matthew's experience extends across both iOS and Android

Upcoming talks

Why App Store Optimisation?