Manuel is a Senior SEO Manager working across brands for The Stars Group, including PokerStars, PokerStars Casino, BetStars, and Full Tilt.
Originally from Stockholm, Sweden, Manuel joined The Stars Group in 2014 to look after SEO in the Nordic regions. He now leads a small team of SEO Specialists who are tasked with providing onsite SEO strategies for leading Stars brands globally.
Manuel has a vast experience within the iGaming industry: early in his SEO career he was part of the SEO team at Win Technologies. Before joining what is now the Stars Interactive division of The Stars Group, he led an SEO team at Greenlight Digital where he looked after the agency’s gaming clients. With a passion for SEO and digital marketing, Manuel always looks to stay on the cutting edge of Content Marketing, Analytics and technical SEO