As leader of the strategy pack at BounceX, Kris' primary priority is identifying and addressing the revenue-driving opportunities across digital businesses. Kris is responsible for creating business-changing campaign flows that have reached nearly every corner of the digital marketing universe - from publishers to casinos to retailers and banks. With his consumer-first focus, Kris relies on human behavior and psychology to create impactful marketing strategies and experiences.
Prior to joining BounceX, Kris was part of the omni-channel brand experience team in Reebok’s Global Marketing Division. He graduated Northeastern University with a B.Sc. in Business Administration and continues to be a die-hard (and rightfully jaded) Washington Capitals fan.