Berlin
1st - 4th November 2017
Messe Berlin, Berlin
The iGB Affiliate Conferences are pivotal points in the financial year for bet365 Performance Marketing. The networking on offer, with both existing partners and prospective ones, is always a catalyst for the ongoing development of results and to a large extent fuels the workload and business development for the months until the next one!
James Woods,
Head of Performance Marketing, bet365

Dr. Andreas Blaue

Dr. Andreas Blaue

Director Entertainment
Sport1Media GmbH

 In his role as Director Entertainment & DRTV, Andreas Blaue is responsible for the marketing of gambling advertisement (sports betting, poker, casino etc.) on the television stations and internet, mobile and social media platforms of the SPORT1 brand.

Dr. Andreas Blaue

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Following completion of his studies of law, European legal practice and journalism in Germany and abroad Andreas Blaue began his career in 2001 as a lawyer for the public television station Zweites Deutsches Fernsehen - ZDF. Following positions at ProSiebenSat.1 Digital and as a legal consultant at the media supervision authority BLM (Bavarian Regulatory Authority for Commercial Broadcasting) he began working for the publicly listed Constantin Medien AG and its subsidiaries in mid-2003, initially as corporate counsel for the multimedia platform sport1.de, subsequently as deputy head of the legal department of the television station Deutsches SportFernsehen - DSF (nowadays SPORT1). Since 2011 he has been active as Chief Legal Officer for the holding company Constantin Medien Group. In a secondary function he has also been active as Director Entertainment & DRTV for the marketing company Sport1 Media since 2013. In 2010 Andreas Blaue obtained his doctorate on the subject of television advertising and received the title of Doctor of Economic Science.

As Chief Legal Officer of Constantin Medien AG Andreas Blaue is responsible for legal, regulatory and media policy issues affecting in particular the television stations SPORT1, SPORT1+ and SPORT1 US, the radio station SPORT1.fm, the digital media platforms sport1.de, the marketing company Sport1 Media and the television production company PLAZAMEDIA. He specialises in gambling law and regulation and has a network of contacts encompassing authorities and politics. Furthermore in his role as Director Entertainment & DRTV Andreas Blaue is responsible for the marketing of gambling advertisement (sports betting, poker, casino etc.) on the television stations and internet, mobile and social media platforms of the SPORT1 brand. SPORT1 was the first mover in the German market in media advertising sports betting (since 2003), poker (since 2005), and casino (since 2013).

Upcoming talks

German market overview: What's happened in the last 12 months?

Articles written by this author

Germany market overview;...

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Article by Dr. Andreas Blaue, Christian Mayer, Dr. Dirk Quermann