Nick Garner is a recognised expert in SEO and social media within the gaming industry, with a long track record of commercial success. Nick works for Unibet, the large European bookmakers with 4.5m registered customers. He works within online acquisition and is head of search with responsibility for SEO, PPC, Social Media, Refer a Friend and has oversight on some of Unibet’s conversion optimisation activities.
 
An internet marketing veteran, Nick has been in online marketing for the last 11 years, having started with building web sites and doing SEO to get traffic to them. He is a regular speaker on SEO and social media and puts his commercial successes down to a practical understanding of internet related technology, human behaviour and ‘outreach’ to win mindshare and new business. Nick is a family man who still competes internationally in kayak racing and is based just outside London.

Nick will be speaking on Day 1 - Friday 27th January
14:15 - 15:15 Link Building: A Changing Landscape for 2012