London
7th - 10th February 2018
ExCeL, London
The London Affiliate Conference 2017 surpassed expectations (which were already high). Once again the organisers delivered an event that offered solid new business, as well as enhancing opportunity with existing partners - credit to the iGB events team, and the affiliate attendance that makes it possible. LAC sets the standard that other events should follow, and if we had to select just one event to attend each year, it would be this one.
James Woods, Head of Performance Marketing, bet365

IGT Partners

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IGT Partners

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IGT Partners

When the world’s largest casino game company acquires the inventors of the Mobile Casino Space way back in 2004 you can be assured that the result is going to be something truly special. Eschewing ‘mobile ­ first’ for ‘Mobile Only’ our user experience is one that users will want to take on their mobiles and tablets, making LadyLucks the go-to brand for monetising your mobile traffic.

When the world’s largest casino game company acquires the inventors of the Mobile Casino Space way back in 2004 you can be assured that the result is going to be something truly special. Eschewing ‘mobile ­ first’ for ‘Mobile Only’ our user experience is one that users will want to take on their mobiles and tablets, making LadyLucks the go-to brand for monetising your mobile traffic.

The Brand

LadyLucks was the very ­ first mobile casino ever launched way back in 2004 on java based phones (remember your old Nokia 3310?). Initially offering simple games based on the limited capabilities of these handsets, the product was overhauled from the top down with the launch of the iPhone and iOS. The experience gained building a UX suitable for simple java phones allowed LadyLucks to cement itself as the UK’s No1 Mobile Casino with its elegant UI, just as competitors were falling over each other to shoehorn an entire casino on a single screen.

LadyLucks offers your users a selection of 100s of casino games from major publishers as well as 30+ exclusive games that are not available on any other casino with stakes varying from 1p slots to £1M jackpots and high rolling Live Casino tables.

The A­ffiliate Program

We’ll start you o at a 60% commission rate for the ­ first three months allowing you to build up traffic to a level that will allow you exit at the 50% tier. We work on hybrid and CPA deals with the right partners and our commission structure has no negative carryover, and comes backed by IGT’s peerless reputation in the casino space.

New Unique Depositors  Percentage of NDR

0 to 10                                                30%

11 to 25                                              40%

26 to 50                                               50%

51+                                                        60%

What Will We Be Promoting in 2017?

2017 is arguably going to be the biggest year for LadyLucks since the launch of the iPhone.

Our three key releases are going to be:

• 4K Mobile Live Casino

• Rolling out 12 new content providers (3 per quarter)

• A new gami­fied casino experience with loyally program, tiered player levels and VIP program

We are sponsoring or exhibiting at:

Amsterdam event logoLondon event logo