Newsletter

Receive the latest industry news, insight and analysis for the iGaming affiliate market before anyone else

ADVERTISEMENTS

Blog

Syndicate content
July 30th, 2013

Platipus is the provider of the Miracle Slots & Casino application which was launched on Facebook in December 2012. Already the application has proven its merits according by its ranking in the top 5 of trending applications and ranking top 50 in fastest growing applications on Facebook....

July 22nd, 2013

"Adding value" is a phrase so generic and obvious that many online gambling affiliates have likely never given it a second thought. But behind the apparent banality of the phrase lies something of a compass - a compass that, if employed correctly, can point you in the direction...

July 22nd, 2013

2013 has been a difficult year for most affiliates.  In addition to a lack of movement in the US gaming industry, Google has made numerous changes to their search results, many of which have hit longer established affiliate sites owners.  To make...

July 10th, 2013

Having been in the SEO game for well over a decade, Paul Reilly has recently decided to retire from consulting. iGB Affiliate spoke to Paul to summarise what he have learnt over the last 15 years. His final piece of advice as a consultant will cover timeless...

July 10th, 2013

The Barcelona Affiliate Conference (BAC) will be returning once again to the Catalan city on the 3rd - 6th October 2013. Based on the success of last year’s event, this year the autumn conference will once again be incorporating iGB Espana, giving delegates the option to go to both...

June 14th, 2013

iGB Affiliate talks to Katy Stafford, Head of Affiliates at InterPartners, about the re-launch of the company’s brands and the changing landscape for affiliates.

It is a significant period for InterPartners, with the re-launch of the InterPoker, InterCasino and VIP Casino brands...

June 14th, 2013

It is no secret as to where the gambling industry is heading, writes iGaming Consultant, Rene Magri. Social and mobile have become the essential parameters to define operator sustainability, old and new. Times are changing. But how much? Rene Magri spoke to Casumo co-Founder, Razmus...

June 11th, 2013

In keeping with the mainstream media’s concerted efforts to stigmatise gambling, Amelia Gentleman delivers a damning...

May 24th, 2013

iGB Affiliate speaks to Elen Garth, Head of Affiliates at Unibet, about the current market landscape, and how affiliates will always remain a vital part of the company’s online marketing strategy.


Do you think now is a good time to be an affiliate in the gaming industry...

May 14th, 2013

In attempting to define a hypothetical biology of the super affiliate, and the skill-sets and mindsets that separate them from the rest, iGB Affiliate spoke to Harry Bowden at Oddschecker, and Scott Logan at Bingoport, to help construct a picture of the affiliates seated at the top table....

May 14th, 2013

Ever wonder what it is that drives some people to be prone to gambling and others to not be? Knowing the answer to this could be very useful in targeting and developing your marketing efforts so that they appeal to the very traits that make the gambler. A study has actually been done linking...

May 13th, 2013

After the news regarding legalized online gambling in Nevada (Assembly Bill AB 114), my question after that is whether land based gamblers will be interested in trying their luck from their hotel room in case the poker tables are full at their favourite casino.  Most likely, they will if...

April 30th, 2013

Having previously interviewed a Knight of the realm in Sir Richard Branson, iGB Affiliate again sought the wisdom of another regally honoured entrepreneur who has this year been recognised by the industry for his outstanding contribution to online gaming. Jez San, OBE, President and Founder of...

March 19th, 2013

Recently, a friend of mine who works as an SEO took a look at my newly redesigned poker website and said something to the effect of: "I'm jealous; your site is so successful; how do you have the time to make it all happen?"

I...

February 18th, 2013

After 4 years Amsterdam will once again be the home of an iGaming affiliate conference which also coincides with the possible regulation of iGaming in the country making the move back even more significant.

Affiliate conferences have been taking place in Amsterdam for almost 10 years...